Wednesday, October 5, 2011

The coming irrevelance of SEO

The article was talking about how the whole buying on SEO has changed and what online retailers need to do to make sure their product continues to be easily found and have continual returning customer. They are saying that the whole SEO is becoming less important thanks to the increasing safety of Amazon, Ebay, and Google. They have also found that the younger generation likes using buying sources offered through Facebook and Yelp where they let others decided on their choices and buys. Some of the step they offer to consider when it comes to eCommerce:
  • Begin using as many marketplaces as possible to get your rankings established
  • Get your back office in order
  • What is the repeat customer strategy on your website
  • Remember that the marketplaces is your competitor
By following there consideration and remembering that when it comes to gaining the competitive edge the a person has to find a unique opportunity before there competitors do as well. eCommerce and online marketplaces are always going to be competitive and will always change.

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